If your work involves social media marketing, then chances are you have heard of or already used Easypromos… a Spanish-based startup offering an easy-to-use application to run Facebook promotions and campaigns. I asked Easypromos creator, Carles Bonfill (@carles),a few questions about this widely-used app.
1. When and how did the idea of Easypromos start?
Easypromos started the development of the application in 2009 and it was launched during the first quarter of 2010. We found the Facebook apps for business not very useful for promotional campaigns and we came up with something good and easy to use for a small family business or a big Brand alike. [...]